Anthony Johnson, founder and architect of The 21 Convention, teams up with James Steele II — a PhD student at Southampton Solent University and champion lower back pain researcher — to form a question and answer panel on exercise, nutrition, and health at The 21 Convention 2011 of London England.

Topics covered include,

• intermittent fasting
• bio-mechanics
• squat vs leg press differences
• training to failure
• vegetarianism
• cardiovascular conditioning
• how philosophy ties into proper exercise and nutrition

~~~

• Visit James at http://jamessteeleii.blogspot.com/
• Visit Anthony at http://www.thedreamlounge.net/

As most of you have noticed by this point, I prefer to communicate and keep in touch – both personally and for The 21 Convention – through social media, and this website.

Blog, forum, Facebook, Twitter, in that order.

It wasn’t always like this however. We used to be solely focused on e-mail, before I realized that attaching my name to this convention was not only “okay”, but highly beneficial, in the sense of the transparency and authenticity it adds to the whole che bang.

That is my real Facebook account with real activity on it, created over 4 years ago. Paradoxically the convention takes up most of my time now a days, but never the less there it is, and all corresponding activity.

Anyway, social media is all well and good, but I have been keeping a tally of requests I get for an official “news letter” or e-mail list from and for The 21 Convention ever since we abruptly stopped sending e-mails en mass – and it’s broken my personal threshold.

Actually, what really tipped the scales were the in person requests I got while I was on my speaking tour of Europe to promote T21C Europe. Stockholm, Gothenburg, Amsterdam, Munich, and Vienna.

Read about it here on my blog and see pics here.

In Munich and Vienna for example, I got close to half a dozen – in each city.

This to me, was an omen. Time to start the news letter back up, and do it right this time. How are we going to do that?

1. Make it voluntary

No forced “opt ins” for our content. When I say “free”, I actually mean it, and mark my word, our event and documentary footage will never demand your e-mail address or any other contact or personal information. Free means free, not “fair”.

2. Structure the $hit out of it

Rather than send out randomly organized blocks of text, thoughts, and links, the T21C news letter will stick to a structure – ever evolving as it is.

Dodger and I need to work on this a bit more, but I’m currently thinking of including the following in each news letter, in the listed order.

• A. Important announcements
• B. Favorite article or video of the week (on site, from all time)
• C. Favorite article or video of the week (from T21C speakers, their sites, current)
• D. My answer to a reader’s question
• E. Dodger’s answer to a separate reader question
• F. Repeat of important announcements

Want your question answered on the very first news letter? E-mail your question to info@the21convention.com

3. Bring on Dodger for the news letter

My responsibilities and duties with The 21 Convention are constantly growing, expanding, and changing – rapidly. As such, I am going to bring Dodger aka “Hshudo” on board for the news letter. Long term there’s no telling what will happen, but potentially Dodger could one day run the news letter completely and I would only be there to answer a reader question each e-mail.

Why Dodger you ask?

Because he’s awesome, brings a lot of value to the table, and is a guy I trust (aka he’s responsible) to do something as important as this news letter – and do it right no less.

He may not be the only one of course, but for now it’s Dodger and I that will be doing this.

4. Create one main news letter, and two smaller announcement only lists.

For now there will only be one main news letter for The 21 Convention, however after The 21 Convention 2010 of Orlando Florida we will create two more, dedicated to announcements only. One for all things T21C in North America, and one for all things T21C in Europe. People on those lists will be contacted less frequently.

So if the main newsletter is a twice per month mail out, the geographically focused lists will be once per month, or even bi-monthly depending on the time of the year, what’s going on, etc.

…

And that’s it. You now know what’s in store for our news letter, and I encourage everyone and their grandma to hop on board for the main one starting TODAY. Your information is safe and secure with Aweber, and I promise never to spam your inbox with useless products or services, or even too many e-mails for that matter pimping our own awesome, relentless stream of free content.

We’re doing it right, and that means quality, not quantity.

Anthony Johnson is the founder and architect of The 21 Convention, and author of The Dream Lounge where he blogs regularly about proper exercise and nutrition. He was 20 years old at the time of filming, and currently attends UCF for a degree in entrepreneurship, health sciences, and education.

In This Video, Anthony Johnson Speaks On:

• The Difference Between “Physical Activity” and Exercise.
• The Three Factors Needed for Effective Exercise.
• Why Everything You Know About Nutrition is Wrong.
• Two Foods You Should Avoid at All Costs.
• The Truth About Protein, Fat, and Carbohydrates.

Visit Anthony at TheDreamLounge.net

Other Posts Featuring Anthony Johnson:

• Anthony Johnson Speaks On Exercise and Nutrition at The 21 Convention 2009
• Anthony Johnson is Interviewed on the Barry Kirkey Radio Show

Post notes and view further discussion of this speech on the forum.

Anthony Johnson is the founder and architect of The 21 Convention, and author of The Dream Lounge where he blogs regularly about proper exercise and nutrition. He was 20 years old at the time of filming, and currently attends UCF for a degree in entrepreneurship, health sciences, and education.

In This Video, Anthony Johnson Speaks On:

• Dealing with the Death of a Close Friend
• Independent Thinking
• Bringing Together Quality and Quantity
• How to Take Responsibility for Your Own Life

Visit Anthony at TheDreamLounge.net

Other Posts Featuring Anthony Johnson:

• Anthony Johnson Speaks On Exercise and Nutrition at The 21 Convention 2009
• Anthony Johnson is Interviewed on the Barry Kirkey Radio Show

Post notes and view further discussion of this speech on the forum.

The Q and A panel is an annual tradition beginning in 2008 at The 21 Convention. All remaining speakers at the event are gathered on stage for an unprecedented collection of knowledge on a variety of topics- a special thanks to all of the live attendees.

Speakers Present Include:

• Nick Quick
• Tim “Right Hand Man”
• Dodger “Hshudo” Clemons
• Steve “El Topo” Mayeda
• Francis Adams
• Erika “Awakening”
• “Psych”
• Jared “Ratisse” Dwyer
• Anthony “Dream” Johnson
• Chris “Heartwork” Nolin
• Jason Savage
• “DJ Fuji”

Post notes and view further discussion of this panel on the forum.