The 2010 DVDs have been out for a few days, yet I have written very little about them.
Surprised?
Don’t be. I am no salesman. It is literally not in my blood to sell anyone on any one thing. It’s not how I operate – and it’s not how I think.
Products, services … and even people, I think, should stand on their own merit to attract others – and nothing else.
Tim the Right Hand Man expresses this in regards to meeting women, and I fully agree.
I apply the same concept to this convention at all levels – including when people ask me about it. Everyone has their own set of eyes, ears, and a reasoning mind, and can venture to this website, view the videos, and find out for themselves what it is.
If dismissing questions sounds like arrogance, it’s because there is a thin line between confidence and arrogance – and people typically confuse one with the other.
I am fully confident in this convention to be what it is, fully consistent, with no holes or weaknesses in it’s structure. The men who matter – the men of the mind – will recognize this almost instantly upon finding the videos and this website.
Evidence of this is littered throughout this website in the comments. Evidence in the form of admiration for an achievement that is becoming more rare each passing day …
Most of us aren’t even aware of that emotion when we experience it. I know I wasn’t growing up when I marveled at the entirety of a stunning novel, a machine or invention that stood against the conventional wisdom of it’s time – or any other achievement for that matter.
Yet what I was feeling was always respect and admiration for the achievements, effort, and courage of another – of an individual who had the strength and genius to bring what was once only an idea, into physical reality.
This I think, is what so many are coming to see when they view this website, the DVDs, the footage, and the pictures of a live event.
Those things are and depict the inner workings of a living mind, expressed in reality – exactly like the inner workings of an engine …
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A lot of marketers think I’m nuts for never using sales pages, and doing things against the grain in general.
For example, not doing some sort of “launch sequence” for the DVD series by flooding your guys e-mail and begging everyone and their mother to send the same e-mails to their contact lists.
And in the context they are perceiving what I’m doing, they are right, I am “nuts”.
But am I really?
What these people miss is that my goal is different than theirs. My goal is to produce wealth – not to loot the credit cards of men who choose not to think.
My goal is to see the men who were meant to succeed and achieve in the world – do just that, succeed and achieve.
My goal is to produce a product, service, and event that stands on it’s own merit – a product, service, and event that people feel a physical urge to share with their brothers for reasons they do not yet fully understand.
Marketers seek to loot. The idea of producing some one thing of legitimate value to another individual is not even a distant thought – only extracting wealth by what sometimes teeters on fraud and outright deception.
Thieves with an e-mail op-in box promising you the world, and providing nothing.
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Does the 2010 DVD series stand on it’s own merit? Does this website, and it’s corresponding footage, stand on it’s own two feet?
Yes, I think so.
Yet, I do not ask you to take my word on faith. As the 2010 videos continue to release, this will be evident to all those willing to see it.
The DVDs, their previews, and photographs speak for themselves.
